Digital Marketing Manager
BRAINTRUST
What you’ll be working on The Digital Marketing Manager is responsible for developing and implementing digital marketing strategies to drive online brand awareness, engagement, and conversion. This role requires expertise in various digital marketing channels, including social media, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, content marketing, and more. Key Responsibilities: Digital Strategy Development: Develop and execute comprehensive digital marketing strategies aligned with overall business goals. Identify target audiences and segment them for personalized marketing approaches. Keep up-to-date with industry trends and emerging technologies to stay ahead in the digital landscape. Content Management: Oversee the creation and optimization of digital content (e.g., blog posts, videos, infographics) to engage and educate the audience. Ensure content is consistent with brand guidelines and optimized for search engines (SEO). Social Media Management: Manage and grow the company's presence on social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram). Create and schedule engaging social media posts, track performance, and adjust strategies accordingly. Email Marketing: Develop email marketing campaigns, including segmenting lists, creating compelling...
Rwanda : International
2024-03-24
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