Africa Senior Marketing Manager
BINANCE
Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money. If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you. Join our Africa Marketing team as a Senior Marketing Manager to help drive crypto adoption across the continent. You will be delivering performance driven campaigns and help shape our brand in the market. Responsibilities: Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliates collaboration Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability Work on integrated campaigns, starting with strategy, brief and working on executing and measuring performance Build and grow a robust paid and organic experimentation approach across creative, app store optimization and landing page optimization to help grow ROI Own retention marketing strategies, and own the lifecycle campaigns Apply deep background in acquisition marketing, performance marketing, organic and integrated...
Zambia : International
2023-09-25
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