Sweatcoin Health: Strategic Lead & Business Development

SWEATCOIN

Sweatcoin was the biggest  health and fitness app  globally in 2022. Sweatcoin makes walking fun and aspirational by gamifying and rewarding physical activity. Sweatcoin is a free, inclusive app available to anyone regardless of their socio-economic background, origin, gender or race.  Sweatcoin powers the UK National Health Service (NHS) Diabetes prevention program by rewarding pre-diabetic patients for becoming more active and sticking to healthier habits. ‘Sweatcoins’  are akin to ‘Air Miles for walking’. Sweatcoins are the  in-app points currency  earned by walking. These rewards are not transferable and can only be used for purchasing products in the in-app marketplace. Despite our huge consumer success and the increasing volume of data-rich  evidence for our efficacy,  the perception of Sweatcoin is perhaps more as an ‘Ad-Tech’ or ‘Mar-Tech’ than ‘Health Tech’. We need to change that, deepening and expanding upon our  successful early work  with the NHS and health industry partners and embedding the concept of ‘incentivised movement’ as a key tenet of a global preventative healthcare strategy with the potential to save the global health industry $Billions in treatment costs.   Role Requirements: Owning the ‘Sweatcoin Health’ business unit as a leader and ‘intrapreneur’ within the business Iterating...

Zimbabwe : International

2023-11-05

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