Senior Growth Manager, Games
CARRY1ST
Description Carry1st is Africa’s leading publisher of mobile games and digital content. Operating at the intersection of games, fintech, and web3, we scale awesome content in frontier markets by solving hard problems. We develop, license, and publish games and monetize them effectively with our proprietary platform. We are backed by blue-chip investors like: Andreessen Horowitz, Google, Riot Games, Bitkraft, and Nas. Reporting to the Head of Growth, the Senior Growth Manager, Games will own end-to-end product marketing planning and execution for one or more games published by Carry1st. You will conceptualize and deliver your game’s growth plan in Africa and globally. More specifically, in this role you will… Lead the strategic development and execution of a game’s product growth and marketing strategy, including strategies for User Acquisition, Creative, ASO, Community, Press, and Social Develop a distinct brand identity for the game, including positioning, USPs, and brand identity Drive integrated tentpole campaigns that excite and engage both African and global audiences, managing all aspects of product launches, from messaging to press and socials Develop a strategic relationship with the Product team to guide the ongoing development of new in game features and live events Work closely with the User...
Ghana : International
2023-10-28
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