Senior Performance Marketing Manager
REMOTE
All of our positions are fully remote. You do not have to relocate to join us! What this job can offer you Manage paid marketing channels including Facebook, LinkedIn, Google Marketing Platforms, affiliates, comparison sites and directories. Oversee our performance marketing agency by managing their day-to-day, ensuring execution of plans, monitoring campaign performance, recommending changes and optimizations, and reporting on results. Track and present regularly on performance against budget, leads, cost-per-lead, cost-per-customer, and ROI targets. Own our media planning, spend allocations, and recommendations across all our paid marketing programs. Develop campaigns and ad account structure to ensure full coverage of our buyer personas, product lines, and target markets. Drive ongoing development and optimization of creative, ad copy, and landing pages in collaboration with internal teams. Identify and test new media placements and channels while keeping up to date with industry trends, industry-related media, and paid marketing best practices. Collaborate with sales, analytics, and business ops teams on analysis projects and to develop internal attribution and predictive models. Collaborate with content and SEO teams to share best practices and ensure we run a comprehensive acquisition marketing...
Sierra Leone : International
2023-10-23
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