Sweatcoin Health: Strategic Lead & Business Development

SWEATCOIN

Sweatcoin was the biggest  health and fitness app  globally in 2022. Sweatcoin makes walking fun and aspirational by gamifying and rewarding physical activity. Sweatcoin is a free, inclusive app available to anyone regardless of their socio-economic background, origin, gender or race.  Sweatcoin powers the UK National Health Service (NHS) Diabetes prevention program by rewarding pre-diabetic patients for becoming more active and sticking to healthier habits. ‘Sweatcoins’  are akin to ‘Air Miles for walking’. Sweatcoins are the  in-app points currency  earned by walking. These rewards are not transferable and can only be used for purchasing products in the in-app marketplace. Despite our huge consumer success and the increasing volume of data-rich ,  the perception of Sweatcoin is perhaps more as an ‘Ad-Tech’ or ‘Mar-Tech’ than ‘Health Tech’. We need to change that, deepening and expanding upon our with the NHS and health industry partners and embedding the concept of ‘incentivised movement’ as a key tenet of a global preventative healthcare strategy with the potential to save the global health industry $Billions in treatment costs.   Role Requirements: Owning the ‘Sweatcoin Health’ business unit as a leader and ‘intrapreneur’ within the business Iterating our health partnership strategy and go-to-market*...

Tanzania : International

2023-11-05

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